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Showing posts with label Research. Show all posts
Showing posts with label Research. Show all posts

August 23, 2012

Survey: Nearly One Five Of Android Users Interested To Switch To iPhone


(GSM Insider) - Android maybe the most popular mobile platform in the world, but not every Android users remain loyal to the operating system. According to Barron's report, there are Android users that interested to purchase iPhone as their next device.

This survey was conducted by Robert W. Baird analyst William Power. Here are some of the interesting stats: 

Survey from Android users:

- 48% of Android smartphone users plan on buying another Android device for their next smartphone
- 17% say they plan to buy an iPhone
- 34% say they’re undecided

Survey from Apple users:

-  77% say they plan to buy an iPhone for their next smartphone
- 5% planning to switch to Android device
- 18% still undecided

Survey from BlackBerry users:

- 2% of BlackBerry users said they were planning to purchase another BlackBerry smartphone

In addition, 7% only interested in the much rumoured Facebook Phone. However, due to the popularity of Kindle, 51% interested in purchasing Amazon's smartphone. So what is your next choice of smartphone?

[Source]

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Rogers Report: Youth And Parents Picked Texting As Their Favourite Smartphone Activity



(GSM Insider) - Rogers from Canada brings some pretty stats for us in their latest Rogers Innovation Report. In this report, they are focussing on the youth, parents and the relationship of the generation gap. The study by Rogers Canada is focussing on 509 Canadians aged 18 to 24 years old and 511 Canadian parents of 18 to 24 years old that subscribed to data plan on their phone. Here are some key findings:

- 40% of those aged between 18-24 are using technology to stay close with their parents
- 43% of “connected parents” are using technology to stay close with their children
- 29% of parents say tech allows them to be closer to their children than they were with their parents
- 29% of Canadian parents consider themselves to be tech savvy
- 43% of Canadian parents turn to their kids for help on how to get the most out of their devices
- 52% of Canadian parents surveyed consider their kids to be tech savvier than they are
- Texting is the preferred smartphone and tablet activity (94% for parents, 82% for youth)
- 52% of youth are friends with their parents on Facebook
- 79% of youth download apps on their smartphone/tablet
- 56% of parents download apps on their smartphone/tablet
- Both youth and parents have close to 14 apps on average on their devices


Are you agree if the findings even you are not from Canada? [Source]

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August 11, 2012

Nokia Survey Shows QWERTY Keyboard Is The Preferred Input Method



(GSM Insider) - From the recent survey by Nokia, the result shows that QWERTY Keyboard still the preferred input method. From the survey, there are four choices - QWERTY Keyboard, touchscreen, number keypad and Voice command. The Qwerty keyboard receives the highest votes with 48.65%, touchscreen with 34.69%, number keypad 8.91% and voice command with 7.75%. 

For the European countries, they are more toward QWERTY keyboard. But this isn't the case for the United States as touchscreen is their highest votes follow by QWERTY keyboard. We can see from this survey that different people from different countries with different preference of input method. So, what is your preferred input method?  [Source]

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August 7, 2012

Research: 27% of Smartphone Sales Come From China



China has seen exponential growth in smartphone adoption, with shipments surging at an estimated 199% year-on-year in the second quarter to 42 million units. This figure also represents a 32% increase over the previous quarter, according to Canalys. This is the second consecutive quarter of record breaking volumes in a single market. China accounted for 27% of the 158 million global smartphone shipments, compared to 16% for the United States.

Notably, growth in China was heavily driven by domestic vendors, while international vendors struggled to keep pace, the Canalys says. While Samsung maintained its overall leadership position in China with a 17% market share, this reduced sequentially as volumes were flat and as several local vendors closed the gap.

ZTE, Lenovo and Huawei were the second-, third- and fourth-placed vendors, ahead of Apple. The three vendors made up a third of the market, and achieved growth of 171%, 2,665% and 252% year-on-year respectively. Collectively, domestic Chinese vendors shipped 25.6 million units - up 518% year on year - and accounted for 60% of the market. By comparison, international vendors grew by a more modest 67% to 16.7 million units.

Apple fell to fifth place in China. While its shipments were up 102% year-on-year, they were down 37% compared to Q1 2012. Canalys research director for China, Nicole Peng said the rise of the domestic tier-one brands has been aided by a number of factors. “Their reactiveness to market demands and deep understanding of local consumer behavior and preferences have been key in helping them surpass international peers in the fast-evolving Chinese market,” Peng said.

“Local tier-one vendors have worked hard in recent quarters to greatly improve their brand resonance among consumers and to expand and enhance their relationships and influence within operators.’ But the tier-two vendors — the likes of Oppo, K-Touch and Gionee — have also stamped their mark, boosting smart phone shipments into tier-three and tier-four cities, predominantly through the open channels.

As feature phone vendors, they already have established partnerships and strong brand awareness. These domestic vendors are making significant progress transitioning their portfolios and customer bases to be more focused on smart phones, Peng added. Nokia and Motorola both lost significant ground in China, with Nokia’s volumes down 47% on Q2 2011. “Among the international vendors, only HTC managed an outstanding performance in mainland China. Its shipments grew 389% year-on-year to reach 1.8 million units for the quarter,” said Jessica Kwee, Canalys Research Analyst. “Its success this quarter is heavily based on the strong performance of Desire V series devices, designed with the local China market in mind, underscoring the importance of tailoring propositions to local consumer preferences.”

Android has become a dominant mobile OS, running on 81% of the smart phones shipped in China in the second quarter. On a global basis, the Google platform continued to grow in significance, surpassing 100 million quarterly smartphone shipments for the first time and reaching two-thirds share of the market.

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Source: GSM Insider (www.GSMinsider.com)

August 6, 2012

Research: Mobile Shopping On The Rise, 45 Million In USA Used Shopping Apps



(GSM Insider) - As the smartphone increasing popular with more and more people around the world that using smartphone. The smartphone slowly replaced the traditional cellphones as the smartphone has more features. Traditionally, the cellphones being used to make calls and sending sms as it running on 2G network. But with the advance technology, more features being added to the smartphone. This makes the smartphone bring more convenience to human life. 

In recent Nielsen survey suggests that more people are getting comfortable with the mobile payments. According to a June 2012 survey among 5,000 Android and iPhone users in the United States, Nielsen found that 47 percent of them have used a native shopping app on their phones. Analysts also believe that 45 million U.S. consumers have used shopping apps, with an average usage of 17 times per month (per person).

From the Nielsen survey, eBay enjoying the most unique audience, follow by Amazon and Groupon. However, it is not these three that people spending most time. Shopkick has the longest average time spent in the USA. According to Don Kellogg, director of telecom insights at Nielsen, shares the same sentiments, saying “Retailers are finding that consumers are willing to use smartphone apps to enhance their shopping experience, and this data shows usage of shopping apps is growing.” Check the chart down below.


Are you using any shopping apps if you are not from the United States? Hit the source button to get more stats about this from Nielson.  [Source]

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August 2, 2012

16% of Android Running On 4.0 ICS, While Jelly Bean At 0.6%



(GSM Insider) - Finally Google updated their Android statistics chart. From the chart, it is clearly shows that the 2.3 Gingerbread still remains most popular Android version with 60% of total. However, the 4.0 Ice Cream Sandwich percentage growth from 11% to 16% in this month. For the 2.2 Froyo, it remains at the 15.5%. But the latest 4.1 Jelly Bean still no more than 1% at 0.8 percent. However, the older version continue to decreasing. The 1.5 Cupcake at only as little as 0.2%, 1.6 Donut at 0.5% abd Eclair at 4.2% only. 

With more devices able to update from 2.3 Gingerbread and 3.0 Honeycomb, the percentage of 4.0 ICS growth steadily as we expect more growing in the coming months. So Android users, what Android version are you using at the moment?  [Source]

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