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August 23, 2012

Rogers Report: Youth And Parents Picked Texting As Their Favourite Smartphone Activity



(GSM Insider) - Rogers from Canada brings some pretty stats for us in their latest Rogers Innovation Report. In this report, they are focussing on the youth, parents and the relationship of the generation gap. The study by Rogers Canada is focussing on 509 Canadians aged 18 to 24 years old and 511 Canadian parents of 18 to 24 years old that subscribed to data plan on their phone. Here are some key findings:

- 40% of those aged between 18-24 are using technology to stay close with their parents
- 43% of “connected parents” are using technology to stay close with their children
- 29% of parents say tech allows them to be closer to their children than they were with their parents
- 29% of Canadian parents consider themselves to be tech savvy
- 43% of Canadian parents turn to their kids for help on how to get the most out of their devices
- 52% of Canadian parents surveyed consider their kids to be tech savvier than they are
- Texting is the preferred smartphone and tablet activity (94% for parents, 82% for youth)
- 52% of youth are friends with their parents on Facebook
- 79% of youth download apps on their smartphone/tablet
- 56% of parents download apps on their smartphone/tablet
- Both youth and parents have close to 14 apps on average on their devices


Are you agree if the findings even you are not from Canada? [Source]

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